Home | About this site | FAQ's | Contact
Consulting Resources

Consulting Resources
Electronic Marketing
Marketing Strategy Development

Educational Resources
Marketing Communication
E-Business Strategy
International Business/Marketing

Special Interests
Frueauf Village Skiing

Corporate Training & Education
Lecture & Examination Support
Interactive Strategy Development

Electronic Marketing

How To Ignore Loyal Customers: Contact centers and the untapped gold mine of market research

Identifying market trends and determining customers' wishes is an ongoing challenge for businesses worldwide. To gain this critical insight, businesses today are committed to going right to the source by polling and surveying existing, and even potential customers. After all, what better source is there than the actual people who have or may purchase your product?


Report: Amazon, eBay Not the Biggest Threat

Customer Segmentation Strategies: Managing customer relationships for profit means taking a closer look at segments and service levels

Online Consumer Confidence, Spending Grows