Marketing Strategy Development
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How To Ignore Loyal Customers: Contact centers and the untapped gold mine of market research
Identifying market trends and determining customers' wishes is an ongoing challenge for businesses worldwide. To gain this critical insight, businesses today are committed to going right to the source by polling and surveying existing, and even potential customers. After all, what better source is there than the actual people who have or may purchase your product?
Report: Amazon, eBay Not the Biggest Threat
Customer Segmentation Strategies: Managing customer relationships for profit means taking a closer look at segments and service levels
Online Consumer Confidence, Spending Grows